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The most popular Texas Tech University undergraduate major is Family and Consumer Sciences/Human Sciences, General. Marketing/Marketing Management, General and Business Administration and Management, General are other popular majors.
| Family and Consumer Sciences/Human Sciences, General | 363 |
| Marketing/Marketing Management, General | 314 |
| Business Administration and Management, General | 311 |
| Exercise Physiology | 310 |
| Psychology, General | 299 |
| Finance, General | 257 |
| Mechanical Engineering | 246 |
| Education, General | 225 |
| General Studies | 220 |
| Biology/Biological Sciences, General | 215 |
| Accounting | 202 |
| Animal Sciences, General | 199 |
| Multi-/Interdisciplinary Studies, Other | 195 |
| Computer and Information Sciences, General | 152 |
| Public Relations/Image Management | 148 |
| Speech Communication and Rhetoric | 143 |
| Human Development and Family Studies, General | 132 |
| Advertising | 122 |
| Architecture | 117 |
| Political Science and Government, General | 110 |
| Information Technology | 99 |
| Radio and Television | 98 |
| Chemical Engineering | 96 |
| Agricultural Economics | 86 |
| Civil Engineering, General | 85 |
| Sport and Fitness Administration/Management | 84 |
| History, General | 80 |
| Sociology | 80 |
| Microbiology, General | 78 |
| Logistics, Materials, and Supply Chain Management | 71 |
| Electrical and Electronics Engineering | 68 |
| Mathematics, General | 68 |
| Mass Communication/Media Studies | 60 |
| Natural Resources/Conservation, General | 60 |
| Music, General | 59 |
| English Language and Literature, General | 55 |
| Biochemistry | 52 |
| Digital Communication and Media/Multimedia | 50 |
| Hotel/Motel Administration/Management | 48 |
| Art/Art Studies, General | 45 |
| Economics, General | 45 |
| Industrial Engineering | 45 |
| Agricultural Communication/Journalism | 43 |
| Petroleum Engineering | 43 |
| Business Administration and Management, General | 38 |
| Child Development | 38 |
| Journalism | 38 |
| Computer Engineering, General | 37 |
| Business Administration, Management and Operations, Other | 36 |
| Family Resource Management Studies, General | 35 |
| Dietetics/Dietitian | 34 |
| Agronomy and Crop Science | 33 |
| Cell/Cellular and Molecular Biology | 31 |
| Nutrition Sciences | 31 |
| Social Work | 31 |
| Chemistry, General | 25 |
| Drama and Dramatics/Theatre Arts, General | 25 |
| Marketing/Marketing Management, General | 25 |
| Political Science and Government, General | 25 |
| Retailing and Retail Operations | 24 |
| Agribusiness/Agricultural Business Operations | 22 |
| Interior Design | 22 |
| Physics, General | 22 |
| Accounting | 20 |
| Spanish Language and Literature | 20 |
| Anthropology | 19 |
| Business/Commerce, General | 18 |
| Environmental/Environmental Health Engineering | 18 |
| Landscape Architecture | 18 |
| Agricultural Teacher Education | 17 |
| Construction Engineering | 17 |
| Finance, General | 17 |
| Geology/Earth Science, General | 17 |
| International Economics | 16 |
| Family and Community Services | 15 |
| Philosophy | 15 |
| Foreign Languages and Literatures, General | 12 |
| Public Relations/Image Management | 12 |
| Advertising | 10 |
| Liberal Arts and Sciences/Liberal Studies | 10 |
| Sociology | 9 |
| Food Science | 8 |
| International/Global Studies | 8 |
| Fashion/Apparel Design | 7 |
| Spanish Language and Literature | 7 |
| Mathematics, General | 6 |
| Natural Resources Law Enforcement and Protective Services | 6 |
| Dance, General | 5 |
| Geography | 5 |
| Biological and Physical Sciences | 4 |
| Psychology, General | 4 |
| Speech Communication and Rhetoric | 4 |
| Visual and Performing Arts, General | 4 |
| Mass Communication/Media Studies | 3 |
| Professional, Technical, Business, and Scientific Writing | 3 |
| Foreign Languages and Literatures, General | 2 |
| History, General | 2 |
| Philosophy | 2 |
| Radio and Television | 2 |
| Child Care and Support Services Management | 1 |
| Economics, General | 1 |
| Electrical and Electronics Engineering | 1 |
| Food Science | 1 |
| Information Technology | 1 |
| Mechanical Engineering | 1 |
| Professional, Technical, Business, and Scientific Writing | 1 |
| Social Work | 1 |
The data on this website is sourced as public domain data from the most recent survey year of the National Center for Education Statistics’ College Navigator tool. That tool can be found at this link: https://nces.ed.gov/collegenavigator/. MyCollegeSelection encourages students to explore multiple resources as part of the research process in selecting the college of their dreams.